For first-time founders and small business owners
Your AI business advisor, every step of the way.
Wren learns your business, then helps you decide what to do next and who can help, from your first idea to your first hires.
What are you building?
Start your 14-day free trial- Then from $19 a month
- Cancel before it ends and pay nothing
- Sign up with Google or email
An AI business advisor for people starting and running a small business
Wren learns what you do, where you are, and how much time and money you have. Then it builds your plan week by week, recommends the providers that fit, and checks in with you every week.
15
kinds of business, from cafés to software
300+
trusted providers, matched to where you are
30+
countries with local steps for registering, tax and licences
2 min
a week to check in and stay on track
One advisor for your whole journey
Starting is the easy part. Keeping going is where businesses win. Pinky Prom helps you do both: plan your next steps, get advice when you need it, and grow with the numbers that matter.
01
Plan your next steps
Tell Wren about your business in two minutes and get a week-by-week plan: registering, getting paid, first customers, hiring and funding.
02
Ask Wren anything
Ask anything, any time. Answers use your business, where you’re based and your numbers, and say when you need a licensed professional.
03
Check in and grow
A two-minute weekly check-in. Wren tracks your progress, checks the numbers that matter at your stage and adjusts your plan.
01. Plan
A plan built for your business, week by week.
Every step says what to do, why it matters and the three best-fit providers where you are. Licensed work is flagged, and due dates wait if you need a break.
Your plan
Lotus Yoga Studio · week 6- Register your businessLegalWeek 1
- Set up payments and bookingMoneyWeek 4
- Fill the intro offer before adding classesCustomersThis week
- Instructor insurance and waiversLegalWeek 7
- Work out what it costs to win a customerCustomersWeek 10
Top picks near you: Mindbody Momence Glofox
Illustrative example.
02. Advise
Real questions, answered with your numbers.
Wren knows your business type, stage, budget and goal, so its answers are specific to you. Each reply ends with a next step you can add to your plan in one tap.
Wren’s note · week 6
Fill the intro offer before adding classes
Most new members come through a friend. Ask this week’s regulars to bring someone free.
Open step
Ask Wren
Lotus Yoga StudioIs my $49 three-week intro offer worth running?
- 30 intro sign-ups bring in $1,470 up front.
- If 35% convert to a $120 monthly membership, that’s 10 or 11 members and about $1,260 a month in recurring revenue.
- Track conversion weekly. Below 25%, call each intro client in week 2 to ask what would make them stay.
Illustrative examples of Wren’s advice.
03. Grow
Keep your promises. Know your numbers.
Each week you tell Wren what moved and what’s in the way. Wren trims your week when your energy is low, and checks the numbers that matter at your stage: what a customer costs to win, who comes back, and how long your cash lasts.
Weekly check-in
Week 6- What moved
- 12 people signed up for the intro offer
- What’s in the way
- Tuesday classes are half empty
- Energy
Wren’s focus for next week
Turn intro members into memberships before adding classes
$18
Cost to win a member
Healthy35%
Intro offers that become memberships
On track9
Months your cash lasts
HealthyIllustrative example.
Built to fit your life
Made for first-time founders, with the realities of a small business in mind.
Works around your week
Full-time, part-time, school hours or weeks that vary. Pause your plan for illness, holidays or caring, and due dates wait for you.
Advice for where you are
Steps for registering, tax, licences and grants where you’re based, and the best fit from 300+ providers near you.
Straight about the rules
Wren flags when a step needs a licence, registration or a qualified professional, and says who to check with.
Grants and networks for women founders
Opt in and your plan adds grants, low-cost loans, mentoring and peer networks for women where you are.
Simple pricing
Every plan starts with a 14-day free trial. Cancel before it ends and pay nothing.
Starter
$19/ month
USD, plus tax where it applies
Your AI business advisor for setting up and launching.
- Wren, your AI business advisor, for your kind of business and country
- Recommended next steps at every stage, with a checklist for each
- Weekly check-ins, and email nudges when something’s due
- About 5 Wren replies a day (150 a month)
- Best-fit providers from a directory of 300+
- Calendar reminders for every milestone
Pro · recommended
$29/ month
USD, plus tax where it applies
For founders who ask Wren for advice most days.
- Everything in Starter
- About 13 Wren replies a day (400 a month)
- Advice tailored to your business on any step, any time
- Best for growing, hiring and fundraising
Questions
Is Wren a lawyer or accountant?
No. Wren gives general guidance and tells you when to check something with a licensed professional where you operate. Pinky Prom never files anything on your behalf.
Does it work where I’m based?
Yes. Tell Wren where you’re based and your plan, providers and advice follow, including how to register, tax and licences. Some places have more local detail in the plan than others, and Wren fills in the rest when you ask.
How does the free trial work?
Answer the setup questions, choose Starter or Pro and add your card. Nothing is charged for 14 days. We email you 3 days before your trial ends, and you can cancel any time before then in one click so you’re never charged.
What if my kind of business isn’t listed?
Choose “Something else” and describe what you do. Your plan covers the basics every business needs, and Wren tailors its advice to your description.
Can I cancel any time?
Yes. Cancel from your account page in two clicks. You keep access until the end of the period you’ve paid for.
Your business has potential. Make this week count.
- Then from $19 a month
- Cancel before it ends and pay nothing
- Sign up with Google or email